BRAND STRATEGY
BRAND IDENTITY
PACKAGING DESIGN
LOGO DESIGN
ILLUSTRATION
WEB DESIGN
PRINT DESIGN
BRAND STRATEGY
BRAND IDENTITY
PACKAGING DESIGN
LOGO DESIGN
Built for the Real World
Branding that performs where it matters: shelves, menus, packaging, social feeds, and beyond
Founder-to-Founder Access
Skip agency bloat, inflated pricing, and long timelines. Build your brand directly with someone who understands F&B
Built for the Real World
Design decisions rooted in flavor, product, and experience, not trends or templates
Define Your Market Position
I’ll define where your brand belongs and why customers choose it over everything else on the shelf or down the street
Craft a Personality That Feels Human
I’ll help you shape an identity that feels true to you, and clicks across all your marketing channels
Make Your Messaging Make Sense
I’ll distill what you do, why it matters, and how to talk about it so your brand is easily understood
Boost Your Brand’s Memory Recall
I’ll create visual systems that stick. Built to be recognized and remembered after the first bite
Create a Lasting Legacy You Can Be Proud Of
I’ll design brand systems that stay consistent as you grow, for years to come
Look Established,
Not Experimental
I’ll design a brand that signals confidence and credibility so customers trust you before the first taste
FOUNDER STORY
See the Case Study
Helping a smoothie franchise find it's soul again
CASE STUDY COMING SOON
Preparing a beloved Latin-American food truck for expansion
CASE STUDY COMING SOON
CASE STUDY COMING SOON
CASE STUDY COMING SOON
COMING SOON
CASE STUDY COMING SOON
STEP 1: Alignment
We’ll sit down and talk through where your brand is now, where you want it to go, and what’s getting in the way. Then, I’ll recommend the right approach. If we’re a good fit, it’s time to cook.
Step 2: strategy
This is where we gather the ingredients that make you different and turn them into a clear, custom strategy. We’ll define your positioning, personality, and values so every decision moving forward actually makes sense.
STEP 3: THE CRAFT
This is where things start to take shape. I’ll design your logo, color palette, typography, image styles, custom graphic elements, and build a complete design system that looks good and works everywhere it needs to.
STEP 4: IMPLEMENTATION
Once your identity is locked-in, we roll it out where it matters most. Menus, packaging, signage, social, websites. Wherever your brand shows up, it shows up consistently and with confidence.
STEP 5: DELIVERY & HANDOFF
You’ll receive a clean, organized folder with all final files, print-ready assets, exports, and templates so you’re set up to use your brand properly from day one.
STEP 6: SUPPORT
Rest easy. Covered in every package is 2 weeks of post-project consultation. If you need me for future work, I’m happy to have your back on a project-by-project basis, or through retainer with my Studio Time Packages.
Whether you’re starting fresh or scaling up, there’s a package built to meet you where you are.
for brands turning up the heat
The Sizzler
A complete brand identity with key touchpoints to show up strong in the real world
BRAND STRATEGY
Interactive Brand Workshop
Creative Direction
BRAND IDENTITY
Responsive Logo Design
Extended Visual Identity
Extended Brand Guidelines
Marketing materials
OPTION A
Social Media Starter Kit
2 Marketing Materials of Your Choice
OPTION B
Website Design & Development
For brands that want it all
The Full Spread
Strategy, identity, marketing and a conversion-ready website for serious founders
BRAND STRATEGY
Interactive Brand Workshop
Creative Direction
Brand Strategy Guide
BRAND IDENTITY
Complete Logo Design System
Extended Visual Identity
Extended Brand Guidelines
Marketing materials
Social Media Starter Kit
3 Marketing Material of Your Choice
Website Design & Development
I’ll help you create any design you need in just a few days, each and every week, for as long as you need me.
Plus, I know this industry moves fast...
That’s why I help keep you accountable with weekly check-ins, so your marketing efforts are always moving in the right direction.
Don’t bother wasting your budget on risky in-house hires or expensive agencies to handle your everyday design tasks like updating menus, websites, social media, or launching new SKU’s.
With my help, you can get senior-level experience at 1/2 or 1/3 the cost, by going directly to the source.
Cut cost, cut the middleman, and cut your vegetables. Or whatever it is you do best.
Designer for a Day
1 spot left
24 hours of senior graphic designer work every month
Design without limits (Whatever you need, I’ll help you make)
Unlimited revisions
1 design check-in per week
Average 2-3 day delivery
Pause when you need to
No contracts, cancel anytime
Designer for a While
1 spot left
48 hours of senior graphic designer work every month
Design without limits (Whatever you need, I’ll help you make)
Unlimited revisions
2 design check-in per week
Average 1-2 day delivery
Pause when you need to
No contracts, cancel anytime
Time to push you off the fence. Almost everything you wanted to know before working together.
What kind of results can I expect?
How do I know you're the right fit for my brand?
Why wouldn’t i just hire a designer?
Who do you work with?
How long will this TAKE?
How do I know I'll like what you come up with?
What does this cost?
What about hidden fees?
How do payments work?
I just need a logo. Can you help me?
What if the project scope changes halfway through?
Can we work together after the project wraps?
MEET STEVE
I’ve worked with enough Food & Beverage brands to know great products don’t always get the brand they deserve. That's why I build flavor-focused identities that turn craft and ambition into brands that pull their weight.
Book a call
As an only-child and artist from a young age, I always had a desire for independence, and a strong creative side.
My passion for drawing led me to pursue an education in graphic design, which led to a print and in-house roles... which I quickly realized I hated. I wanted to do things on my own terms.
So, before my career even started, I put a quick end to it and started my own freelance studio. And I’ve never looked back.
Since 2015, I’ve helped a diverse mix of incredible F&B and CPG clients get themselves established. It’s the most fulfilling job I’ve ever had.
These days, I’m not just the owner of Krentz Creative Company, I’m a proud husband and father of two adorable little girls. When we can, we spend our weekends travelling Alberta’s vast landscapes, trying new restaurants, or playing outside.
Get to know me
CRAFT BEER CONNOISSEUR
Loves old houses and lives in one
ALBERTA BORN N’ BRED
BIG ON TRAVEL when he can get away
HAS A VINTAGE camper HE’S ALWAYS TRYING TO TAKE SOME PLACE
SRPG AND SURVIVAL HORROR NERD
BELIEVER
Favorite food: BURRITOS, SUSHI, BBQ
A great resource for understanding branding
GET THE GRUB
The blog that helps Food & Beverage founders make sense of all things branding — with a pinch of a design tips, a sprinkling of case studies, and a dash of inspiration.
Read on
GET A BRAND THAT BITES
Turn your product, story, and ambition into a brand customers recognize and trust.
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